Cookie Policy

We use cookies and related technologies on the LLF website and other such devices.

The LLF website uses cookies and similar technologies to collect data from your devices. Like many websites, LLF need to collect this data for the website to operate efficiently, but we also use it to provide the best experience, understand how you use our website, provide social media features, personalise content, deliver service messages. and deliver adverts.

Cookies are basically text files that contain small amounts of information, which your computer, mobile or similar device downloads when you visit any website. When you return to websites, or visit websites that use the same cookies, they recognise these cookies and therefore your browsing device.

Long Lost Families use cookies to carry out lots of different tasks, like letting you navigate between pages efficiently, remembering your preferences and generally improving a users browsing experience. They can also help ensure any ads you see online are more relevant to you and your interests.

If you visit LLFs website, we may deploy these technologies to provide an online service more suited to the device you connect from, as well as to detect and prevent fraud and therefore keeping you secure. When you visit LLFs website from any device (mobile, tablet or PC), we collect information about your use of this site, such as information about the device or browser you use to access the site (including device type, operating system, screen resolution etc.), the way you interact with this site, and the IP address your device connects from.


Ensure your security and privacy when in our secure sites

Eventually store login details for our secure areas

Temporarily store input information.

Provide you with ads that are more relevant to you and your interests, and improve our targeting and enhance your journey through our site.

Increase our understanding of how you navigate through our sites so we can identify improvements

Evaluate our sites advertising and promotional effectiveness

We use both our own (first-party) and sometimes partner companies’ (third-party) cookies to support these activities

The types of cookies used on this website fall into one of four categories – Strictly Necessary, Performance, Functionality & Profile and Targeting.


The data collected in this category is essential to provide LLF services to you. The data is necessary for the website to operate, to verify your identity and to maintain your security and privacy while using the LLF website. It enables you to move around the website and use its features. This category is always on, because without this data, the services you are asking for cannot be provided. Although it is possible to disable cookies on websites via the browser settings, this would affect the functionality of the LLF website, causing it not to work. This data is not used for marketing purposes or for the purposes covered by the other three categories below.


In most cases, the data collected in this category is anonymous and is used to inform LLF how the website is used. For example which areas you use most often and if you receive any error messages. With this data we can then improve how the website works and be sure that the products and services we offer are just right for you and other visitors.
This data is not used to target anyone with online advertising. Without this data, we can’t assess how our website is performing and make relevant improvements that could better your browsing experience.


Data collected in this category enables the LLF website to remember choices you make. This means a more personalised experience for features of the website that may be customised.
The data may also be used to ensure that our services and communications are relevant to you. This category can’t track your activity on other websites. Without this data, the website can’t remember choices you’ve previously made or personalise your experience in the website.


In addition to the cookies LLF use on this website, we may also use cookies and similar technologies in some emails and push notifications. These help us to understand whether you have opened the email and how you have interacted with it. If you have enabled images, cookies may be set on your computer or mobile device. Cookies will also be set if you click on any link within the email.


If you’d initially consented to one or more categories, we may still use the data collected at that time, when you had previously provided your consent. When you change your settings to disable any of the non-essential categories, we will re-set our systems as soon as reasonably possible to stop using those categories to gather any further data.
This Cookie Policy explains how LLF uses cookies and similar technologies to recognise you when you visit our website. It explains what these technologies are and why we use them, as well as your rights to control our use of them.
In some cases LLF may use cookies to collect personal information, or that which becomes personal information when combined with other information.


When visiting the LLF website you have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences on your device. It allows you to select which types of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with certain services.
You may also set or amend your web browser controls to accept or refuse cookies. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.


We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons.
Where can I get further information.

If you have any questions about our use of cookies or other technologies, please email us at [email protected]

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